PT 1: SEO-Optimized Healthcare Services Website
Project Overview
Objective
The goal of this project is to develop a multi-page SEO-optimized website for a healthcare services business with features such as a visually appealing landing hero section, user-friendly appointment scheduling, and secure payment processing capabilities. Additionally, we aim to promote the website through targeted social media advertising on Facebook, focusing on site-to-client conversion metrics.
Website Development

(We would aim for something similar, as long as it aligns with branding.)
Landing Hero Section
Purpose
The landing hero section serves as the first impression for visitors, showcasing the healthcare services and expertise offered by the business.
Components
- Visually Appealing Design: Utilize high-quality images and visually appealing graphics to capture visitors' attention.
- Informative Content: Craft compelling text to communicate key services and expertise.
- Call-to-Action (CTA): Include a prominent CTA button to encourage user engagement.


Appointment Scheduling Component

Purpose
The appointment scheduling component allows users to conveniently book healthcare services online.
Features
- User-Friendly Interface: Design an intuitive and easy-to-use interface for seamless online booking.
- Calendar Integration: Integrate the component with the company's calendar system to ensure real-time synchronization and avoid scheduling conflicts.
Payment Processing Integration

Purpose
The payment processing integration enables secure and reliable online payments for healthcare services.
Requirements
- Secure Gateway: Implement a secure payment processing gateway to protect sensitive patient information.
- Compliance: Ensure compliance with industry standards and data security regulations.